
About ADS.finance
ADS.finance is a lead-generation marketplace that connects borrowers with finance providers (brokers and lenders). We don't lend ourselves; we help match people who need loans with qualified finance professionals who can offer them.
Our Mission
To democratise access to finance by cutting intermediary duplication, increasing competition among providers, and making the loan process more transparent.
Our Commitment
- • To deliver transparency and fairness in the lending market
- • To give borrowers access to multiple offers and help them make informed choices
- • To enable brokers and lenders to access high-quality leads via our platform
How ADS.finance Works
1. Borrower submits a loan request
Complete a simple form describing what you need. (We'll ask for details – not a credit check at this stage.)
2. Finance Providers respond
Brokers and lenders review the request and submit offers.
3. Compare & choose
You receive multiple proposals and choose the one that fits your needs.
Who Uses ADS.finance
Borrowers
You might be a homeowner, developer, small business, or investor. If you need finance, ADS.finance lets you reach multiple providers with one single submission.
Finance Providers (Brokers & Lenders)
- • Brokers: Help borrowers navigate the process, assemble paperwork, and present competitive deals.
- • Lenders: Offer finance products to qualified requests. Use our platform as a source of leads and business.
As a finance provider, you pay a subscription, access a pool of loan scenarios, and pay a retention or commission on deals you win.
Why Use ADS.finance
- • Convenience & reach: One form reaches multiple providers
- • Greater choice: Compare several offers instead of chasing multiple lenders manually
- • Efficiency: Save time by receiving only relevant requests
- • Lead quality: We filter requests to improve lead relevance for finance providers
Our Platform at a Glance
- • Over 200+ registered finance providers
- • Dozens of loan categories (home, commercial, business, construction)
- • Real-time dashboard for providers to reserve, review, and retain loan leads
